Secrets of the Millionaire Mind,: Excellence is a Relentless Pursuit

This book delivers its promise in the following manner. The first four chapters have been written in a traditional business style, the hallmarks of success as outlined in the qualities of leadership that companies embrace for mastery. The first four chapters are the keys to excellence in corporate thought. The final twenty short chapters of one to two pages have been written as fables, stories and parables with lessons attached to them.
Chapter One: Excellence is the Chosen Path
Excellence in your Company
The chapter describes in detail;
Supporting risk through action and interpretation
Full partnerships with clients/ customers
Stimulating the individual
Leadership and motivation; entrepreneurship within the ranks
Motivating people whose productivity is for their own benefit
Hands on management teams shaping values
Letting management manage due to simplification of structures that embrace corporate productivity
Releasing the latent potential in staff through active participation
This chapter describes the characteristics of excellent companies, leadership within the companies that lead to balancing liberation of talent with support. The key point of excellence has always been the cohesion of the team in the grass roots belief of excellence on all levels. This chapter discusses balancing the process of leadership and how we get there through cohesion within the management team. It elaborates on the cohesion of the team through the integration of integrity and values.
Chapter Two
Excellence in Your People
How do we get excellence in the people that propel the company forward?
We look for : Levels of integration of effort
Levels of integrity of thought
Personal vision as to purpose within the company
They also understand that self initiated, self-directed experimentation is the key to success.
To create ownership, projects must be encouraged
Creativity means dreaming up new things; innovation is doing old things in a more efficient way.
Power to implement these ideas is critical to the entrepreneur and will stifle creativity and productivity if criticized.
Four entrepreneurs are introduced; all have stories that are impossible in the conventional thought. However, the desire and the drive for excellence propelled each of these people to outstanding results in there field, beyond the expectation of human possibility. They are Oprah, Deepak Chopra, Jim Carey, and Anthony Robbins. How can corporations learn from these folks who built empires on their own?
This chapter also discusses the true characteristics of professionals:
In sports
In values
In purpose
In the soul’s need to be the very best
Change is not created through illusions; it is created by the souls’ need for excellence. It is important to begin with the end in mind, to see the product before it is built, to believe in the dream before it becomes a reality. The entrepreneur builds the empire in spirit, harmony, and unity for financial immortality.
Chapter Three
Win… What is Important Now!
This chapter is just a story about a baseball player who knew what to do in the top of the sixth inning in a no win game against the Boston Red Sox. I then tell my own baseball story, and what happened to my team when I came back after an injury and went on to play the final game bandages and all. When we remember WIN…What does Important Now, life always give us the final inning? The champions know what it takes to win, and they pull out all the stops to get there in the last moments of the last inning of the last game. It is the reality of relationship that makes life and the WIN important.
Prologue
Wizards, Myths, fables, and Other Misnomers in Business
Why this book was written in the manner that it was. I combined the fables that my mother had read me as a child with the business savvy of my father. The wish was that that combination and small samplings of tales has the reader looking at life more than rose colored glasses in order to slay the dragons in any market.
Secret One;
Always follow the Dream
The biblical story of Joseph and the techni color dream color. The liberation of Joseph’s talent as a dreamier made all the difference to his family and to his nation. Without following the obstacles around the drams and over the hardships, through the rejection to final fruition of the vision, no glory is found.
Secret Two
You are Perfect… the Fable of the Tortoise and the Eagle
One of the greatest lessons and gifts of life is the present, which you are. Victory shows up in making the choices at the levels of performance in what we do our best selves, and by our true unique nature. Contributing to excellence in every interaction captures the magic of our very existence.
Secret Three
Passion is not a Four Letter word, Fear is
Complacency is a deeper rut than a tomb. This fun chapter discusses the blessings of stepping from fear to passion in the parable of the fable of the crow and the two seeds. In seeking challenges growth appears and fears disappears.
Secret Four
Time is of the Essence
The fable of the white rabbit discusses the value of time management. What is important now is just part of the equation, what is important in the future must also be considered. Point zero in business is where most business operate. How do we get past point zero in time, money, and effort to get into profit?
Reverse timelines, the calendar, and the Swiss cheese approach to life in order to put order into chaos of your personal, professional life. There is not point to carve out a living when you forget to carve out a life.
Secret Five
The Pain brings Gain Myth
Inspiration vs. Perspiration
Belling the cat is a hilarious tale from Aesop. The myth is that it takes pain to bring gain. Problems are never sent to give us perspiration, they are sent to give us inspiration. When inspired enough you will step out of your comfort zones to accomplish the vision and conquer the obstacles.
Secret Six
The Butterfly Theory, Making the Market work for you!
We all know and understand that the butterfly theory of chaos a butterfly’s wings fluttered in Rome cause an earthquake in Singapore. Therefore, it is with marketing. Once you have discovered the market and the possibilities of that market, each type of marketing feeds off the other or builds on the other as a another dimension of media . The secrets to marketing is exchange what can you exchange? You r know ledge and skill for another person’s knowledge and skill. Get rich in your niche and growing your business means growing your self?
Secret Seven
Walking the Financial Tightrope or Surfing the Net works
This chapter discusses the markets where you gain financial success. Newton’s law of gravity works in business as well as in physics… an object in motion stays in motion, and object at rest stays at rest. The object in motion should be you. The miracle of the internet quantifies this amount, an easy way to sell to millions.
Secret Eight
Promotion is Communication, or the Fable of the Goat and the Fox
The simple fable of using dramatic means to self-promotion to broadcast your business. The magic of the mix is the combination of broadcast. The bolder the more dramatic, the promotion the broader you market becomes. All electromagnetic frequencies alter matter, voice alters matter.
Secret Nine
Dialing for Dollars
Calling past clients, clients, geographic databases to ask for repeat and referral business, if you have served your clients well, you will serve them again and again. Matching and mirroring the clients gives maximum results. Continue to raise yourself and others to the standards of excellence that you envision.
Secret Ten
Lazarus theory or the Dead Client Walking: Know the difference
How to spot a dead client a mile away, and bow to handle the objections to make this client work for you and with you by setting your boundaries. The good angler can catch and release.
Secret Eleven
The Tale of St. George and the Dragon… or Dealing with the Dragon Client
Beware of the smoke screens, and much noise. A control freak at best that wastes your time and money in trying to please him/her. When the dragon client arrives, leave the crusade for change behind you and let him terrorize someone else. If you need the lesson, understand that this person is your greatest teacher.
Secret Twelve
Loyalty for Life or You don’t want the Business
The Tale of the Ugly Wife
Camelot found. When you discover that the mystery of the ugly wife holds for you all the wealth in the world will be yours. This very old tale discusses the marriage of Sir Gawain, royal knight of the Round Table a good and worthy servant of King Arthur to a HAG. In discovering her internal beauty and the lessons that she had for him, she became the most beautiful woman in the world. Discovering what the bride/client really wants, gives you riches beyond your imagination.
Secret Thirteen
The Fool Who is Silent Passes for Wise
The lesson of Silence is found in the story of Narcissus. When the Echo or Salesman repeats the needs of the client over and over, the client falls in love with him/her. Narcissus fell in love with the silent pool because the mirror in the pond was he. As we learn to be a reflection of what the client needs, business becomes endless. We look wise when we are silent rather than boastful.
Secret Fourteen
Practice, Practice, Practice
When we choose to change our definition of gratifying relationships to be long, lasting and mutual, not short term and empty, our businesses go up exponentially.
Secret Fifteen
Profitability to Die For or the Tale of Achilles
The riddle of Achilles hold the answers to real profit in business. When business crates energy with a four to one profitability of expenses to income. If the expense does not produce a profit in 45:1 return, you may be overlooking cast amounts of profit and where to earn these profits. Prune the roses for extra profit, cut off the dead wood, in your business for more profit.
Secret Sixteen
The Midas touch
Not all that glitters is gold. Midas pursuit of business was running him, because he abandoned all else for the pursuit of gold. Sometimes a profitable business is running you, rather than you running it, and the quality of your life disappears into it, heart disease, stroke and other disease are crated from this lust for gold.
Secret Seventeen
Be Proud of Who you are, or the Fable of the Millar, his Ass, and His Son
Probably one of the most humorous stories in this book is the fable of the miller, his son and the ass. Trying to please every one else, and not yourself is the key to failure. Being outstanding does not just take skill, it takes heart. In the willingness to contribute, to make a difference to society, to commit all to excellence, there creates a magical path to success. This path takes us beyond the Township of the Ordinary into the Country of Our Highest Purpose. There miracles and our destiny are found.
Secret Eighteen
Negotiation... Thor the Sledge Hammer, or the Count of Monte Christi Chisel
The tools that are required for excellence are always fine-tuned. They require a command of the facts, a list of the technical details, and finally the trust of the two parties to create a win/win situation in every circumstance.
Secret Nineteen
The Secret of Pandora’s Box
A Greek tale of love and lust. Again, the love of money creates disaster. What is in Pandora’s Box, the only redeeming quality left there was the element of Hope. Hope lives in the future, no matter how difficult and treacherous the past has been, hope gives us a promise of a new day tomorrow
Secret Twenty
The Buddha, the Traveler, and the Gift
Once upon a time, the Buddha was traveling and he came upon a traveler who wanted to walk with him. This traveler poured poison on the Buddha and after three days when he did not not respond, he asked the Buddha, why he had not retaliated. The Buddha responded with a question, this question is the great question of life and all teachers, healers give the same lesson, never retaliate in anger, and understand in love.
Epilogue Thoughts
Thoughts about the journey of success. The path is usually convoluted, unexpected and has no ending. The secrets are lessons learned over time for our amusement and personal growth. The lesson manifest at a time when we are ready to learn. Excellence is the relentless pursuit of the very best that we have to give to the universe, when we are ready to learn and ready to give. This is our very best, our relationships and our commitment to world service.